News

Direct arrives in Paris

November 2009

Direct Paris is a boutique rental service offering state of the art Lighting, Camera, Grip and Digital Capture to the Professional Photographic Industry. This fast and friendly service is available 24 hours a day 7 days a week: no shoot is too big or small to handle.

This tried and tested Professional Equipment Rental Service can do it all with one call, giving you the confidence your shoot will be supported at all times of the day or night - allowing you to focus fully on the important job of creating great pictures.

For more detail visit www.directparis.tv or call Gareth Hall on +33 (0) 669 902 646

AOP Assistants Award: Mike Whelan wins £500 Direct prize

November 2009

In our ongoing support of the Association of Photographers, Direct offered £500 in credit to the winner of the recent AOP Assistants Award, held at their headquarters in Leonard St. London. The quality of the entries was, in our modest opinion, extremely high and Mike was voted overall winner. He plans to use the £500 credit at Direct on lighting for a shoot of portraits for a government body but as its still all being confirmed at the moment he can’t say more about it just yet! Read more about Mike and see more of his winning images from his winning series here

Moving Image Course

November 2009

With the web becoming ever-more important to retailers and photo shoots turning increasingly in to “stories”, we have identified a gaping, yawning skills gap in the repertoire of our customers: camera and lighting techniques for moving image. It’s not all about flash anymore….! Now you need to know continuous lighting too...read more

Customer profile: Phil Dunlop

September 2009

“When asked the question, Do I workout? I always reply the same way - My job is like going to the gym! What better way to get in shape than be around kit?” - Phil Dunlop
Phil Dunlop got the idea for his Models’ Gym working as a 1st assistant in the Fashion Industry. Shot at Big Sky Studios using Direct kit, he created the spoof shoot as a light-hearted satire about the fashion industry where models regularly work out to look good for the photographic industry. Check out more of the Model’s Gym here

In House: New Studio partner

June 2009

We are delighted to add Sunbeam Studios to our list of studio partners that include Big Sky Studios, Jasmine Studios and The Worx..

Located in North Kensington, Sunbeam Studios is a stunning Grade II listed building, constructed originally as one of the earliest automobile factories and car showrooms in the world. Sunbeam have two separate photographic studios available to hire individually or together for larger productions...read more

Wet hire with Little Yellow Jacket

June 2008

From May 2008 Direct and Little Yellow Jacket Productions, London and Cape Town’s premier bespoke digital shoot company, will be working together to offer you the best possible digital shoot solutions. We’re pooling our expertise so you can concentrate on the important business of image making…read more

Our big news this month is the launch of Direct Palma.

August 2008

Of course we have always worked on jobs in Europe but we thought it was time we got closer to the action. With our own team out there we can offer a personal ‘boutique’ service backed up by the scale and expertise of London. Through Direct Palma we can provide a service for shoots in Mallorca, Ibiza, Menorca and Formantera as well as mainland Spain and Southern Europe 24 hours a day, 7 days a week...read more